Sales and Marketing Blog | Todd Hockenberry

Mindset, Helping, and Focus in the Inbound Organization

Written by Todd Hockenberry | Apr 09, 2018

This is the fifth part of a six-part series from a presentation I recently did for the Tampa HubSpot User Group. If you missed the previous part, you can find part 1 here, part 2 here, part 3 here, and part 4 here. In this, the fifth part of the series, we discuss some of the key “inbound” ideas you need to take into account when building an inbound organization.

Some of the big “inbound” ideas we talk about include:

  • Mindset shift
  • Helping is attractive
  • Focus on success
  • Customer success is proactive

Watch the fifth part of this six-part series below.

In the sixth and final part of this six-part series we’ll answer some pressing inbound questions. You can watch the final part of this series here.

Watch the full presentation.